Transforming Our Villages into Tourism Destinations 2023–2025

Project Information

Full project titleTransforming Our Villages into Tourism Destinations
DonorEU – IPA CBC MNE-KOS (Montenegro – Kosovo)
Project Value€456,106.76
Donor Contribution€387,690.74
Implementation Period01.02.2023 – 01.02.2025

Project Overview

The Regional Development Agency for Bjelasica, Komovi and Prokletije is implementing this project in collaboration with the Municipality of Peja and RRA WEST. The focus is on boosting rural tourism through the valorization of cultural and natural heritage, directly increasing income for rural populations in both Montenegro and Kosovo.

Main Objectives:

  • Enhancing the volume, quality, and visibility of tourism at the village level.
  • Improving visitor experiences through new products and better infrastructure.
  • Boosting the economic resilience of rural communities.

Project Results

1. Increased Capacity for Rural Tourism
By transferring RDA BKP’s extensive experience, local stakeholders will adopt EuroGites quality standards. Activities include a comprehensive set of training sessions and the adaptation of professional guides for households on both sides of the border.

2. Developed Tourism Offer in Villages
Fifteen villages will be supported in mapping resources and developing thematic trails. Key interventions include:

  • Installation of professional directional signage to assist guests.
  • Creation of playgrounds and rental services (e.g., bicycles) to fill the “activity gap.”
  • Courtyard landscaping and tasting area improvements, strictly following local traditions to preserve authentic ambiance.

3. Promoted Rural Tourism Offer
Ensuring market reach through info boards, brochures, and video materials. All information will be accessible via the Peja Tourism Organization and the Rural Tourism Association of Montenegro websites. The project also supports traditional events (katun festivals, harvest celebrations, outdoor sports) to become self-sustaining attractions.


Partnership

This project is a collaborative effort between the Municipality of Peja (Lead Applicant), RDA Bjelasica, Komovi and Prokletije, and RRA WEST, with financial support from the European Union.

Innovations and Research for Off-Grid Settlements 2023–2024
MED GIAHS 2024-2026