Representatives of RDA BKP participated in the seminar “Regional Marketing: Product and Regional Branding,” held from October 1st to 6th, 2012, in Poreč, Croatia.
The seminar, organized by GIZ, brought together stakeholders from the public, private, and NGO sectors across the region to strengthen regional management capacities in rural areas by identifying and mobilizing local resources.
Expertise and Standards: Through best-practice examples from Germany and Croatia, participants explored branding strategies and were introduced to European Union regulations concerning the protection and registration procedures of regional brands.
